Privacy policy

Mirela Beauty respects your privacy and is committed to processing personal information responsibly and in accordance with applicable South African data-protection laws, including the Protection of Personal Information Act 4 of 2013 (“POPIA”).

This Privacy Policy explains how personal information may be collected, used, stored and disclosed when you visit our website, place an order, contact us or otherwise interact with Mirela Beauty.

Information we may collect

Depending on how you interact with Mirela Beauty, we may process information including:

  • your name;

  • email address;

  • telephone number;

  • billing and delivery address;

  • order and transaction information;

  • payment-related information processed through our payment providers;

  • correspondence with us;

  • device, browser and IP-address information;

  • website usage and interaction information; and

  • marketing preferences.

Mirela Beauty does not ordinarily receive or store your complete payment-card credentials where payment processing is handled by a third-party payment provider.

How we use personal information

We may use personal information to:

  • process and fulfil orders;

  • arrange delivery;

  • communicate about purchases;

  • provide customer support;

  • manage returns and refunds;

  • verify transactions and reduce fraud;

  • operate and improve our website;

  • comply with legal and regulatory obligations;

  • maintain appropriate business records; and

  • send marketing communications where permitted by law and subject to applicable consent and opt-out requirements.

Shopify

Our ecommerce store is hosted by Shopify.

Shopify processes certain personal information in order to provide the ecommerce platform, checkout, hosting and related services used by Mirela Beauty.

Information submitted through our store may therefore be processed by Shopify and its service providers in accordance with Shopify's privacy practices and applicable law.

Payment providers

Payments may be processed through third-party payment providers or payment gateways made available through our Shopify store.

These providers may process information required to authorise, complete, secure and record payments.

Their processing of personal information may also be governed by their own privacy policies.

Fulfilment and delivery partners

Mirela Beauty may use third-party suppliers, fulfilment partners and couriers to fulfil customer orders.

We may therefore disclose information reasonably necessary to fulfil an order, including your name, delivery address, telephone number, email address and relevant order details.

We aim to disclose only information reasonably necessary for the relevant service.

Marketing

Where permitted by law, we may use your contact information to send offers, product information, news or other marketing communications.

You may unsubscribe from marketing emails at any time using the unsubscribe link contained in the email or by contacting us.

Opting out of marketing will not prevent us from sending transactional communications relating to existing orders or customer-service matters.

Cookies and analytics

Our website may use cookies and similar technologies for functionality, security, analytics, personalisation and advertising.

Some cookies may be provided by Shopify or other third-party services used by the store.

You can generally manage cookies through your browser settings, although disabling cookies may affect certain website functionality.

Disclosure of personal information

We may disclose personal information where reasonably necessary to:

  • Shopify;

  • payment providers;

  • suppliers and fulfilment partners;

  • delivery and courier companies;

  • professional advisers;

  • IT, analytics and marketing service providers; or

  • regulatory, law-enforcement or government bodies where required by law.

We do not intend to sell personal information as a standalone commercial product.

International processing

Some service providers used by Mirela Beauty, including Shopify or other technology providers, may process or store information outside South Africa.

Where personal information is transferred across borders, we aim to process such information in accordance with applicable legal requirements.

Information security

We take reasonable organisational and technical measures appropriate to the nature of the information we process.

However, no internet-based system can be guaranteed to be completely secure.

Data retention

Personal information will be retained only for as long as reasonably necessary for the purpose for which it was collected, including order fulfilment, customer service, fraud prevention, accounting and legal or regulatory obligations.

Your rights

Subject to applicable law, you may have the right to:

  • request access to personal information held about you;

  • request correction of inaccurate information;

  • request deletion where appropriate;

  • object to certain processing; or

  • withdraw consent where processing is based on consent.

Requests may be sent to hello@mirelabeauty.com.

We may need to verify your identity before responding to a request.

Complaints

If you have a concern regarding the processing of your personal information, please contact us first so that we can attempt to resolve the matter.

You may also have the right to lodge a complaint with the Information Regulator of South Africa.

Contact

Mirela Beauty
Email: hello@mirelabeauty.com